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    GIFTING IN 2024

    I was Chanukah gift shopping for my
    grandchildren. A friend approached me, and
    asked if I was experiencing what she was
    going through. She shared that her children’s
    requests and expectations have increased
    from year to year. They all have big ideas. It
    seems that only the latest and newest toys,
    electronics and name brand clothes and
    accessories will satisfy them. What to do?
    My friend’s dilemma is very real. She, like
    so many of us, is torn between between
    making her children happy and listening to
    an inner voice that says you’re going
    overboard.
    Yes, receiving gifts is fun, and there is a
    tremendous joy in giving. We want to buy
    the perfect gift. The gift that will put a smile
    on the recipient’s face, accompanied by “I
    love it…. I love it….” No one wants to see
    a dejected or unsatisfied child. But, at what
    price?
    The ancient Greeks wanted to Hellenize,
    to influence the Jewish people. To spread
    their culture. We, too, have become victims

    of the norms of the society we live in. At this
    time of the year, “gifting is in the air”.

    Alluring store displays, glassy catalogs, eye-
    popping ads in magazines and non-stop

    emails, all hit us with the same message. It’s
    the season of gifting. Time to purchase that
    special gift for our loved ones. The gifts they
    truly deserve. Everyone around us is
    shopping, shopping, shopping.
    And then – we do it. We succumb to that
    “shop-‘till-you-drop” mode. We buy amazing
    gifts for the special people in our life.
    It’s Chanukah. The children tear off the
    wrapping, rip open the box, and we hear
    squeals of excitement. We feel great. We
    convince ourselves it was all worth it. For a
    few weeks, and if we are lucky, for a few
    months, the gift is appreciated and used. But
    then, slowly but surely, it gets forgotten, and
    there is a new “I must have it”.
    Growing up, I didn’t receive Chanukah
    gifts from my parents, yet I never felt
    deprived. I have warm childhood memories
    of standing before the menorah with family,
    singing the age-old Chanukah songs, playing
    dreidel, and enjoying hot sizzling latkes. And
    of brachos. Plenty of brachos. My parents

    would give us brachos for gezunt, brachos
    to do well in school, brachos to follow in the
    footsteps of our zeides and bubbas. We would
    take a trip to visit our grandparents, Mama
    and Zeide. We had fun with our cousins,
    enjoyed Mama’s delicacies and received
    brachos from Zeide. Zeide always called us
    “mein lichtige kind”, my child full of light.
    It made us feel special. It is decades later,
    and I still hold on to those memories. How
    befitting it is that my zeide’s, HaRav Avraham
    HaLevi Jungreis’ yahrtzeit is on the 7th day
    of Chanukah, the yom tov on which we wish
    each other ah lichtige Chanukah, A Chanukah
    full of light.
    It’s 2024… not 1964. The world has
    changed. Our children don’t live in a bubble.
    Gifts on Chanukah have become the norm.
    But this year, when we give our Chanukah
    gifts, give them with brachos. Brachos that
    our children and grandchildren walk in the
    derech haTorah. That they be a source of
    nachas. Fill in the blank – each of us, as
    parents and grandparents, knows what the
    right words are for each child. They may look
    at you funny at first, but the memories will
    stay with them forever. Children, no matter
    the age, need to know that they are loved
    and cared about. And a bracha does just
    that.
    Even more important than gifts, children
    need to hear kind words. Years ago, I took
    my then young children on a trip to the city.
    They had off from school, and I planned a
    full day. The museum, followed by a picnic
    lunch and time to play in Central Park.
    Before heading home, they all needed a
    bathroom. I took them to The Plaza. (This
    was before the days of security guards
    stopping outsiders from entering.)
    On the train ride home, I asked each one
    what was their favorite part of the day. My
    son, who was 9 or 10, was quick to say “the
    bathroom in The Plaza.”
    I didn’t get it. The bathroom in The
    Plaza? My son explained, “There was a man
    in a uniform there. He turned the faucet on
    for me. He said ‘Young man, can I give you
    a towel? Can I dry your hands?”
    We think we have to plan big trips and
    buy extravagant gifts. But at times, how our
    children react teaches us that the best gift
    of all could be as simple as some kind
    words, words that make a child feel
    important and loved.
    The tradition of gifts on Chanukah began
    with Chanukah gelt. Why gelt? The Greeks
    forbade Torah study. After they were
    defeated, it was time once again to teach
    the children Torah and mitzvos. Coins were
    distributed to the children, both as an

    incentive to keep on learning, and as a reward
    for Torah study.
    In our home, we follow that tradition. We
    give the grandchildren bar/bas mitzva age
    and older, Chanukah gelt. The younger
    children, who are not of age to appreciate the
    value of money, receive toys, games, or arts
    and crafts projects.
    And what if you hear “but this friend and
    that friend got better gifts”? Let’s remember
    that Chanukah shares a root with the word
    chinuch, education. It’s up to us to educate
    our children, through words and deeds, to be
    sameach b’chelko, happy with what they
    have. To want what they have, and to look
    at others with an ayin tov, a good eye, a
    farginning eye. To be happy for someone else
    and thereby find their own happiness.
    Gift giving is nice, but there is no need to
    go above and beyond one’s means. And even
    if one’s budget is not limited, is over-the-top
    spending necessary? Is this the chinuch we
    want to transmit? Does this reflect our values
    and priorities?
    Chanukah is a time of giving, but it is also
    a time to teach our children about gratitude.
    As we say in Al hanissim, “l’hodos u’le’hallel,
    to thank and to praise.” Chanukah is a perfect
    time to show gratitude not just for the
    miracles that occurred “bayamin ha’heim, in
    those days”, but for the everyday miracles
    we experience through the guiding hand of
    HaShem. For all the light that shines through
    the darkness in the world around us. So
    important for children to understand.
    And a closing note for us parents and
    grandparents. Let’s not be busy looking at
    what others give. Let’s give what we can,
    and give it with love – and a bracha. The
    memory will last long after the gift.